Lawn Gnome is a blog about web marketing and digital media strategies, about building a brand online, about measuring one’s efforts online. The author also throws in the occasional personal bit especially about photography, his new hobby.
About the author, Daniel J. Donovan
You are reading the personal blog of Daniel J. Donovan. He lives in suburban Boston, MA, U.S.A. and works as a Digital Media Manager.
Daniel has been involved in Internet Marketing since the late 1990’s, almost exclusively in B2B. Mr. Donovan currently works for a large multinational American technology and services conglomerate.
Passionate about technology, customer experience and usability, Dan’s philosophy is to approach everything with a mix of drive and creativity, always with an analytical mind. Contrary to the evidence in front of you, he almost never speaks of himself in the third person, except when SEO is involved.
Why Lawn Gnome?
The name comes from a quotation attributed to Tim Berners-Lee, who is generally regarded as the inventor of the World Wide Web:
“They may call it a home page, but it’s more like the gnome in somebody’s front yard than the home itself.”
It’s been the name of my site for years. Not 100% applicable now, I suppose (who calls them home pages anymore?) but I’ve had it forever (remember GeoCities?) and I like it. Oh dear, I’ve stopped using third person, haven’t I?
Resume/CV of Daniel J. Donovan in PDF format:
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